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Stockouts
Replenishment Efficiency
Bundle Management Time
Sumtracker has been the backbone of our business. The replenishment tool has been a total game changer. We were running out of stock frequently because we just couldn't get our hands around our inventory levels and sales. Now, we can create purchase orders that automatically feed into our inventory counts. We couldn't run our business without Sumtracker. It would be total chaos.
Testimonial by Carl Gardner, Founder of UrbanTroos, a Home & Garden D2C brand in the US
About UrbanTroos
UrbanTroos is a family-owned home decor business based in Florida, US, and founded in 2020 by Carl Gardner.
The brand was born from a creative passion project during the COVID-19 pandemic, which grew into a family business with a mission to bring authentically sourced, handmade goods into customers' homes.
As a family of creatives, travelers, and adventure seekers, UrbanTroos focuses on home decor pieces that are more than just decorative. They're designed to be conversation pieces with a story behind them.
The brand's collections include Bogolan Mudcloth, pillow covers and cover sets, and decor inspired by India, Thailand, Morocco, and other cultural influences.
A key part of the brand's identity is its focus on authentically sourced and handmade products. Its collections feature traditional materials, craftsmanship, and designs sourced from different parts of the world, giving each piece its own character and story.
Since starting with a single online sales channel, UrbanTroos has grown into a multichannel ecommerce business. As its product range and sales channels expanded, managing inventory across different platforms became increasingly complex, creating a need for better visibility into inventory, sales, and replenishment.
The Challenge UrbanTroos Faced
As UrbanTroos expanded its catalog and sales channels, inventory management got harder:
Multichannel Complexity: Selling across multiple platforms made it hard to keep a single, reliable view of inventory and sales.
Bundle Complexity: With pillow bundles, keeping stock accurate across sets and individual pieces was hard to manage.
Limited Visibility: No easy way to connect quantities sold, revenue, and COGS to see gross profit and margins.
Frequent Stockouts: Without a single view of stock across platforms, it was hard to tell when inventory was actually running low.
Replenishment Timing: No clear system for knowing what to reorder and when.
How Sumtracker Helped UrbanTroos
Sumtracker became UrbanTroos' central system for inventory and purchasing:
Centralized Multichannel Inventory: Brings inventory and sales data from all selling platforms into a single dashboard.
Bundle Inventory Management: Tracks bundle inventory alongside individual items, cutting the time the team spends managing bundle stock by 70%.
Connected Business Metrics: Quantities sold, revenue, and COGS in one place, for clear gross profit and margins.
Purchase Order Management: POs created and linked directly to inventory for easy tracking of incoming stock.
Replenishment Planning: Identifies what to reorder and when, so POs can be created based on actual inventory needs. This increased replenishment efficiency by 89%.
Key Results Achieved by UrbanTroos with Sumtracker
Key outcomes included:
✓ A single system for managing inventory across multiple sales channels
✓ Clear visibility of key metrics like quantities sold, revenue, and cost of goods sold
✓ Easier bundle inventory management, cutting the time spent on it by 70%
✓ Purchase orders linked directly to inventory, from order to arrival
✓ Fewer stockouts through better replenishment planning, lifting replenishment efficiency by 89%
The biggest impact has been the replenishment feature. It turned out to be a "total game changer" for the team, helping solve the frequent stockouts experienced previously.
Conclusion
After adopting Sumtracker, UrbanTroos brought multichannel inventory operations together, bringing inventory, bundles, purchasing, and business metrics into one system.
From syncing inventory across sales channels and managing bundles to tracking purchase orders and replenishing stock on time, Sumtracker has helped the team reduce stockouts and stay ahead of inventory needs.
Want to take control of your inventory and stay ahead of stockouts as your business grows?
Why did UrbanTroos choose Sumtracker?
UrbanTroos sells on Shopify, Etsy and other sales channels. Managing inventory across them was difficult, especially with pillow bundles and frequent stockouts. Sumtracker solves their problem by giving them one place to track inventory, sales, purchasing, and replenishment.
How does Sumtracker handle UrbanTroos' bundles?
UrbanTroos sells pillows in sets of two, three, and four. When a bundle sells, Sumtracker updates stock for every pillow inside it automatically, cutting the time the team spends managing bundle inventory by 70%.
How did UrbanTroos use Sumtracker to address frequent stockouts?
UrbanTroos was selling across multiple platforms with no visibility of stock levels, which caused frequent stockouts. Sumtracker's multichannel sync brought inventory data into one place. The replenishment feature then used that data to show exactly what to reorder and when, cutting stockouts by 99%.
How does UrbanTroos manage purchase orders in Sumtracker?
UrbanTroos creates purchase orders directly in Sumtracker. Each PO is linked to inventory, so incoming stock is tracked from order to arrival. Once stock arrives, counts update automatically. This tighter link between ordering and tracking increased their replenishment efficiency by 89%.
What inventory and sales metrics does UrbanTroos track with Sumtracker?
UrbanTroos uses Sumtracker to bring together key metrics such as quantities sold, revenue, and cost of goods sold, giving the team clear visibility into gross profit and profit margins.
