Genie Is Shutting Down: What It Means for eCommerce Brands

After three years of helping fast-growing brands simplify operations and scale profitably, Genie has announced it will officially sunset on August 31, 2025.

The company is merging with Doss, a leading AI-native Adaptive Resource Planning platform, and will no longer support the Genie platform beyond this date.

If you’re currently using Genie to manage purchase orders, forecasting, or inventory tracking, here’s everything you need to know about this transition.

The Official Announcement: Genie Will Sunset on August 31, 2025

Genie has officially announced that it will sunset its platform on August 31, 2025. This decision follows the company’s merger with Doss, an AI-native Adaptive Resource Planning (ARP) platform designed to support more complex, scalable operations.

Until the sunset date, Genie will remain fully operational for existing customers.

However, all access to the Genie platform will end after August 31, and brands currently using the software are encouraged to begin preparing for migration.

Here’s what the timeline looks like:

• Now through August 31, 2025: Genie continues to run as usual. You can access your data, manage purchase orders, and use all core features.
• After August 31: The platform will shut down entirely. No logins, no data access, and no background syncing will be possible.
• Data Access: Shopify data will remain secure within your Shopify account, but Genie-specific data must be exported prior to shutdown.

A Quick Look Back at Genie’s Journey

Genie launched just over three years ago with an ambitious goal: to make eCommerce operations effortless for fast-scaling brands. What began as a moonshot quickly turned into a platform trusted by over 300 brands, helping manage:

• $18 million in monthly purchase orders
• 500,000+ SKUs
• Nearly 20,000 suppliers

From automating purchase orders to enabling real-time inventory visibility, Genie made operations smoother for DTC brands like onewith, Verve Wines, and Ornot.

Its intuitive interface, AI-powered forecasts, and focus on operational clarity make it a go-to tool for modern operators.

Why Genie Made This Decision

As Genie evolved, it became clear that some customers were outgrowing the platform’s capabilities.

While Genie excelled at simplifying purchase orders, forecasting, and inventory tracking, many fast-scaling brands began seeking deeper customizations, multi-location workflows, and more powerful integrations.

That’s where Doss came in.

After months of collaboration and conversations, the Genie and Doss teams realized they were solving the same problem from two sides, Genie brought intuitive user experience and operational simplicity, while Doss brought infrastructure-level flexibility and scale. Together, they saw an opportunity to offer the best of both worlds.

With Doss recently securing $18 million in Series A funding, the merged team is now in a stronger position to serve fast-growing brands—combining Genie’s thoughtful design with Doss’s adaptable architecture.

In short, Genie’s mission isn’t ending, it’s evolving. This move enables the mission to reach more brands on a larger scale with even greater impact.

What Genie’s Shutdown Means for Your Business

If your brand relies on Genie for day-to-day operations like managing purchase orders, tracking stock levels, or automating reorders, the shutdown may feel disruptive at first.

But with the right steps, this transition can also be an opportunity to upgrade your operations for long-term scalability.

Here’s what you need to know:

• Genie will no longer process or sync inventory, purchase orders, or forecasts after August 31, 2025.
• You’ll lose access to the Genie dashboard and historical data unless it’s exported beforehand.
• Any workflows that depend on Genie’s logic, like automated ordering or vendor-level planning, will stop functioning.
• Your Shopify data (products, orders, vendors) remains safe in your Shopify account, but Genie-specific features and analytics won’t be available.

For operations, this means you’ll need to:

• Audit which processes currently depend on Genie
• Identify potential workflow gaps that may appear post-shutdown
• Begin transitioning to a new tool early to avoid last-minute disruptions

What Happens to Your Data and Orders After August 31

Once Genie shuts down on August 31, 2025, all access to the platform, including dashboards, reports, and automations, will be permanently discontinued.

This means users will no longer be able to log in or retrieve any data stored within Genie after that date.

Here’s what you need to know:

• Your Shopify data remains unaffected- All core product, order, and vendor information that exists within your Shopify account will stay intact. Genie’s shutdown does not impact your Shopify store directly.
• Genie-specific data must be exported- This includes purchase order history, supplier data, forecasting models, inventory adjustments, and any custom tags or reports created within Genie.
• There will be no access to Genie data after the shutdown- Genie will not retain or archive your historical data once the platform is closed. If you rely on Genie for key operational records, it’s critical to export them in advance.

To support this process, Genie has released a detailed migration guide to help users efficiently export their data.

Whether you're transitioning to Doss or any Genie alternative, backing up your operational history will ensure business continuity.

If you haven’t begun the export process yet, it’s strongly recommended to do so as soon as possible.

Conclusion

As Genie sunsets on August 31, 2025, many e-commerce brands will be reassessing the tools that power their operations. While this marks the end of a platform that helped simplify purchase orders and forecasting for hundreds of businesses, it also opens the door to new possibilities.

By planning, exporting your data, auditing your workflows, and identifying your next system, you can ensure a smooth transition with minimal disruption.

If you’re looking for a solution that offers real-time inventory sync, effortless bundle management, and intuitive purchase order workflows, Sumtracker is the right fit.

Built for modern, fast-moving brands, Sumtracker helps you stay in control of your inventory and operations with ease. It’s a simple yet powerful platform designed to step in where Genie left off and take you further.

FAQS

1. When is Genie officially shutting down?

Genie will be fully shut down on August 31, 2025. After this date, you will no longer be able to log in or access any part of the platform.

2. Can I continue using Genie until the shutdown?

Yes, Genie will remain fully operational for all existing users until August 31, 2025. However, it's strongly recommended to start planning your transition before then.

3. What happens to my data after Genie shuts down?

All Genie-specific data (like purchase order history, inventory adjustments, forecasting models, and supplier records) will no longer be accessible after the shutdown. Your Shopify data remains safe in your Shopify account.

4. How do I export my data from Genie?

Genie has provided a data migration guide to help users export all key operational data. Be sure to complete all exports before August 31 to avoid data loss.

5. Will Genie automatically migrate me to Doss or any other platform?

No, migration is not automatic. You’ll need to manually export your data and onboard to a new platform of your choice.

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